Project Brief: The goal of this project was to create a unified set of symbols that are easily recognizable as five famous features from different National Parks. Originally a simple Sophomore year project to get us more acquainted with Illustrator, I managed to create wonderfully basic designs I knew I'd be returning to improve once I had more experience. And now I have returned, creating custom mockups and merchandising opportunities to boot.
Initial Sketching and Illustrator Roughs
Original Finals
Improved Color Designs
